News

January 11, 2021 - Coverage from Denver Business Journal - Denver tech firm tries to solve political-polling errors by ditching surveys

Read coverage from the Denver Business Journal reflecting on unumAI’s 2020 election performance and the utility of Google search data in industry.

January 4, 2021 - Coverage from Colorado Public Radio - Exploring New Ways to Conduct Political Polling In The Digital Age

Listen here to our on-air interview with Colorado Matters on Colorado Public Radio about the impact of Google search on the future of political polling.

December 30, 2020 - Coverage from MarketWatch - Why Political Polling Failed Again and Threatens Democracy

unumAI says, “We know what went wrong.” Read more

August 17, 2020 - Coverage from Colorado Politics

Political campaigns are changing in ways that have rapidly outpaced the capacity of pollsters and pundits to accurately comprehend how voters perceive candidates… Read More

March 30, 2020 - Coverage from Daniels College of Business

unumAI got it’s start as a shared idea within a small group of Master’s of Business Analytics students at Denver University. Read about the origins of the company here.