Skylar White, CEO

Skylar holds degrees in Politics (BA) from Washington and Lee University and in Business Information and Analytics (MSBA) from the University of Denver. His approach to understanding audiences is influenced by social psychology, evolutionary biology, moral psychology, and behavioral economics. Skylar’s expertises are in group interaction within systems theory, complex-problem solving, and history. He spent his early career serving national security and Federal agency clients with Deloitte, helping to understand emerging threats to defense and improving delivery of services to citizens. As a native of Colorado, Skylar is an avid skier, golfer, fisherman, hiker, and explorer.


Alex Boyce

Advising Data Scientist

Alex is our former lead data scientist, now adviser. After graduating from Colgate University with a degree in economics, he spent 6 years in New York City in the media industry as an analyst, before moving to Colorado and expanding his data skills while in the Business Analytics program at the University of Denver. Alex likes digging into lots of data to find hidden trends and believes that a good recommendation is nothing without a great visualization.

Outside of the office, Alex likes visiting new breweries (321 and counting), going to baseball games, and listening to podcasts.

Dr. Ryan Elmore

Assistant Professor, University of Denver

Ryan Elmore is an assistant professor in the Department of Business Information and Analytics, Daniels College of Business. Prior to Daniels, he worked as a Senior Scientist in the Computational Sciences Center at the National Renewable Energy Lab in Golden, Colorado. He has also held positions at the Australian National University, Colorado State University, and Slide, Inc. Elmore’s research interests include statistics in sports, nonparametric statistical methods, and energy efficient high-performance computing. His work has been featured in The Economist, The Telegraph, The Guardian, and The Fried Egg Podcast